Adslot's Audience Finder allows buyers the ability to plan, forecast, and activate their 1st-party data with upper-funnel executions across premium publishers. This report is used in the planning phase to see which publishers have the highest overlap with your preferred audience(s) and to ensure that your desired publishers have enough matched inventory within your campaign flight to deliver in full.
Forecast the forward availability of your preferred audiences. (CRM, DMP, & 3PD)
- Audience overlap
- Available impressions
- Available products
- Affinity to premium publishers.
Below is a list of are available audiences using the audience finder:
- Adslot default geography segment collection
- 3rd party data (Acxiom, Crossix, Lotame, and Bluekai)
- Buyer 1st party data (only available to buyers with 1PD segments, please contact Adslot support for more details on how to set up your own 1st party data)
When using these audience overlays, the results may vary depending on participating publishers in market.